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Media Strategy, Influencing Journalists, and Media Interviews


It is one thing to have a Christian perspective on contemporary issues. It is quite another to deliver it into the public square in a way that influences public opinion and public policy. What are the essential components in mounting an effective media strategy? We will review some practical strategies from 15 years of experience of contributing to media debate.

Peter Saunders speaking at the European Leadership Forum Media Communicators Network.

Recorded 25 May 2014.

Duration: 59 mins
Published by: Forum of Christian Leaders (20 Apr 2015)
Forum of Christian Leaders
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